Locomobile, an automobile that became known as the “Best Built Car in America”, was also one of the most expensive and elegant automobiles manufactured in the United States. Locomobile had a slogan “Exclusive car for Exclusive people”. By 1911, the six-cylinder Model 48 weighed 3 tons and was built of magnesium bronze, aluminum and steel, cost $7,900 and was owned by the who’s who of upper East Coast aristocracy – Melon, Gould, Vanderbilt, Wanamaker, Governor Cox of Massachusetts, Wm. Wrigley to name a few. In the West, Locomobile 48’s were owned by names such as Charlie Chaplin, Tom Mix and Cecil B. DeMille.